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September 9, 2026

Using AI to improve your customers' experience

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Start by cataloging every customer touchpoint.

Feed your AI with real customer data.

Create a customer experience map.

Score each touchpoint on multiple dimensions by asking your AI to evaluate each on:

Identify optimization opportunities.

For each prioritized touchpoint, use your AI to generate multiple improvement hypotheses.

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Justin Massa

GenAI for SMBs

Remix Partners

Former IDEO partner and founder of Food Genius (acquired by USFoods). Now co-founder of Remix Partners, helping 32+ companies operationalize GenAI across industries.

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